94. How to Turn Your Illustrations into a Side Business https://i0.wp.com/nachesnow.com/wp-content/uploads/2019/10/S78094-pin-emily-dere.jpg?fit=842%2C1024&ssl=1 842 1024 Naché Snow Naché Snow https://i0.wp.com/nachesnow.com/wp-content/uploads/2019/10/S78094-pin-emily-dere.jpg?fit=842%2C1024&ssl=1 November 3, 2019 August 26, 2026

94. How to Turn Your Illustrations into a Side Business

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Emily Dere is an illustrator based in Alexandria, VA. She studied communication design at Central Saint Martins in London and theatre design at Syracuse University. A selection of work is available for purchase through Society6 and several brick-and-mortar stores.

In this episode, Emily discusses her journey to becoming an illustrator and why she prefers to operate as a side business. We also discuss finding printers, getting your products in-store, and outsourcing.

Emily paid attention to what customers were asking about to help her figure out what she should create
We discussed the pros and cons of Society 6
Tips for Getting Your Products in Stores:
- Stores begin buying for the holidays in July
- Send pitches via email with links and attachments; embed images in the body of the email
- Provide as much information as you can
- Organizing and labeling your products is key if selected; include SKUs on your products
How to Prep for the Holidays:
- Order supplies well in advance
- Use information from previous years, if available, to determine how much product you need in stock
- Make sure you know what the timetables are with your suppliers

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